Monday, 14 February 2011
STELLA LAUNCHES CIDER
Stella to launch UK cider brand
Stella Artois is launching a cider brand extension called Cidre, brewed solely for the UK market.
Stella: moves into the cider market
Stella Artois Cidre will be supported with a "double-digit" million-pound marketing spend and will hit shelves at Easter.
The 4.5% Belgian cider will be unveiled at a London event later today (2 February), marking the first time a leading lager brand has moved in to the cider category.
Stella, which is owned by AB InBev, is capitalising on the growing popularity of cider in the UK. The market is expected to grow by 45% in the UK over the next five years, according to Mintel.
Stella Artois Cidre will be brewed in Belgium using Jonagold apples. It will be sold in 568ml bottles and 440ml cans.
The Stella advertising account is handled by
SAMSUNG AND HTC RAMP UP SOCIAL MEDIA
Samsung and HTC ramp up social media
Mobile brands are turning to social media in an effort to gain dominance in the competitive smartphone market.
Samsung: looking for agency to handle global social-media
Rival handset manufacturers Samsung and HTC are looking to hire agencies to re-invigorate their social-media strategies.
Samsung is on the hunt for a digital agency to handle its global social-media account, while HTC has approached agencies to look after its pan-European activity.
Both brands are already active in the social-media space, but are keen to differentiate themselves in a crowded market.
In November, Samsung became the first brand in the UK to advertise on YouTube’s mobile site, in support of its Galaxy Tab.
HTC is running a campaign for its Wildfire handset on its Facebook page. Visitors to the page are asked to submit an idea for what they would do if they could get all of their Facebook friends together in one place for the day.
Samsung’s Galaxy smartphones and HTC handsets use Google’s Android operating system.
Sunday, 13 February 2011
Thursday, 10 February 2011
My Rubber Player (watch)
My baby :)
Its looks dirty but its not, because its rubber it attracts dust!
MOVEMENT: 3 Hand Japanese Quartz CASE: Custom 100 meter molded silicone with stainless steel skeleton, hardened mineral crystal and triple gasket crown BAND: Custom molded silicon with patented locking looper and stainless steel buckle
Gift a stranger
http://www.giftastranger.net/
Spread a little bit of
Spread a little bit of
happiness in the world
- Click 'send gift'
- Get a random address somewhere in the world
- Print this address and send your gift
#KittenCamp event
Come say hello - I'll be attending in Birmingham :)
http://www.eventbrite.com/event/1215564787/efbnen
#KittenCamp is a meet-up for web-loving, ad industry type people to chat memes, drink free beer and generally share some kitten love.
On Tuesday 22 February, from 6.30pm onwards #KittenCamp is coming to the The Victoria in Birmingham for an evening of viral goodies featuring guest slots from David Edmundson-Bird, Director of Executive Programmes & Course Leader MSc in Digital Marketing Communications at Manchester Met Uni, and Myles Mcleod, Animation Writer and Director of The Brother McLeod.
The format for the evening has 3 parts:
- Show and tell of the top memes of the month, (please share any ideas via #KittenCamp on Twitter).
- Super awesome guest slots: David Edmundson-Bird, 'My view of British memes since 2000'/ Myles Mcleod, 'Viral Highlights from The Brothers McLeod'.
- We’ll then be doing some chatting and drinking.
#kittencamp = memes + music + beer + fun
(Venue: The Victoria, 48 John Bright Street, Birmingham, B1 1BN)
Tuesday, 1 February 2011
Honda JAZZ
I don't know about this.. It is rather strange.
I think the male voice, is a bit weird.
What do you think?
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